The L → W Method
Every L is a W in the making.
Littlejohn is an improv performer who works with professional sports coaches and their staffs — making in-game adjustments faster, communication sharper under pressure, and building a locker room where players aren't afraid to take the risk.
Boston · On tour · Andrew Wilson Agency

Currently
Taking L's on purpose.
Who this is for
Three ways in. Same rule.
For Coaching Staffs
Break your staff's polite streak.
Sessions and keynotes for head coaches, coordinators, and support staff — faster in-game adjustments, candid feedback, and a room where the bold call gets said out loud.
For Individual Coaches
Get better at being wrong.
1-on-1 work for assistants stepping into a bigger spotlight, head coaches prepping press availability, and anyone who wants sharper improvisational thinking in the moment.
For Fans
Watch the losses become wins.
A reel of stage bits, coaching clinics, and teaching moments — captioned with the L and the W.
The Tally
500+
L's Turned Into W's
You did good. Real good.
From the reel
Losses. Wins. On tape.
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Receipts
What coaching staffs say after.
"My assistants came in guarded and left floating calls I'd never heard them float before — in front of each other, out loud."
[CLIENT NAME NEEDED]
Head Coach, pro sports organization
The LStaff had stopped suggesting anything bold unless it was safe.
The WTwo new looks got pitched in the next film session.
"Best 90 minutes of our preseason staff week. I've never seen this group laugh at their own mistakes that hard."
[CLIENT NAME NEEDED]
Director of Coaching, pro sports club
The LLocker room had gone quiet after a rough stretch of losses.
The WRoom reset. Honest postgame talk, no flinching.
Stay in the loop
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One short note a month. Shows, new videos, occasional bad puns.